Customer TrustĬonsumers want to know they can trust your brand, so who better to rely on than happy customers? Think of online reviews as the new word of mouth. What’s more, just one business review on a high-profile site can boost your traffic by 20 percent, and 10+ reviews generate up to 127 percent more traffic. Generate traffic and build hype around your brand through customer reviews.Īccording to BrightLocal, roughly 87 percent of customers read reviews to help them find local businesses, especially new restaurants, hotels, or clothing stores. Reviews empower buyers to make better-informed choices. Over 41 percent of businesses use review websites before purchasing software-so reviews matter for B2B work, too. It’s not just your average consumer who cares about reviews, though. Reviews directly affect purchasing decisions: Around 95 percent of consumers check out online reviews before buying anything. For businesses, this means it’s crucial to find ways to set your brand apart from competitors.
With over 31 million small businesses in the US, consumers have a massive amount of choices. Why It’s Important for Your Business to Get Reviewed Let me show you why you should be scoping out reviews for your business. They’re a highly useful marketing tool for drawing traffic, generating leads, and making conversions. Reviews aren’t just about finding out what consumers think you’re doing right or where you can improve.
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